Jul
29th
2010
A Story In A Cup
Posted by Joe ParavisiniThis is a story about two hosts. Both of them love having people over for dinner and conversation. They are both excellent at entertaining and love to see their guests enjoying themselves. After dinner, both hosts decided to put on a pot of coffee as they prepared desert. The first host used a standard, run-of-the-mill grocery store coffee. They drew no attention to the coffee, seeing it as a necessary logistic. The second understood that a good host shares stories. The second hostess reached for their bag of Paravisini Coffee. The first host served his guests a coffee they all [...] Read More...
Jul
14th
2010
Musings
Posted by Joe ParavisiniI just finished laboring in front of a 400+ degree roaster on an already hot night. I feel gross and need to shower. The smell of the coffee smoke has settled on my sweat, leaving me with a creepy intimacy with the roasts tonight. Don't worry, I'm not actually sweating into the coffee or anything. After a tiring day, I am up until midnight roasting coffee. Why? Paravisini Coffee Company is not making me a millionaire or anything. There are so many flaws with the business plan in regards to making quick money. Most of the techniques that I use end [...] Read More...
Mar
30th
2010
Roasting Adventures #1
Posted by Joe ParavisiniTonight I had the opportunity to cup the second best coffee I have ever tasted (the first had been a Colombian Cup of Excellence winner back a few years ago). I can’t say what it is yet, but there is a strong possibility it will become our first “Caffè Esclusivo” coffees. Anyways, here is a shot: Here are some notes from my initial cupping: “The cup was perfectly balanced with a mild/medium brightness and a medium body, milk chocolate, almond, incredible aftertaste that lingered pleasantly for 20 minutes, overall almost perfect cup” Read More...
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